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Training

Training is the cornerstone of any industry, and the drinks trade is no different. We offer in venue training across many concepts - all with a focus on improving staff’s ability to look after their guests. Improving staff’s knowledge of both concepts and categories invariably leads to increased sales and productivity. Some of the areas we offer training on are:

•  Spirits  (General/Entry Level).

•  Whisky  (Specifics/Advanced).

•  Mixed Drinks  (History/Development/Execution).

•  Service  (Theories and Practices).

As well as sessions on the above, we offer in depth and ongoing education at all levels. Bespoke programs can be developed to ensure training recipients get the best results that translate into the same for the venue.
 

SIMON-B_W-IMAGE.png
Whisky and Cynicism | Drinks Industry Scotland

Simon has provided valuable and sound counsel on industry trends which has been a great resource for us. For those looking for on the ground, evidence backed intel he is hard to beat. He is also equally adept at running fun events for clients and colleagues who want to learn more about the world of whisky, spirits and mixed drinks.

Luke Skipper, Director - Weber Shandwick

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